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City of Irvine
Public Outreach (2000)
Forde and Mollrich was hired by the City of Irvine,
California to conduct a public outreach campaign throughout Orange County
regarding the reuse of El Toro Marine Corps Air Station. The City
had serious concerns about the negative impacts of an airport reuse, and
offered the public an alternative in a Great Park for Orange County that
would include museums, youth and adult recreation facilities, education
facilities, botanical gardens, and other open space compatible uses.
Television commercials for the Irvine public outreach
effort were designed to introduce Orange County residents to the concept
of a Great Park and integrate with the direct mail program.
A
Better Plan
Windows
Media - 56K | Cable/DSL
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Great
Park
Windows
Media - 56K | Cable/DSL
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